Reading Time: 5 minutes “You never get a second chance to make a first impression.” The author of this famous quote may be debatable but the meaning it carries is certainly not. First impression matters not only for people but for brands, as well. In the world of email marketing first this translates to: the Welcome…
The MailBakery Blog
Transactional Email Design: Best Practices, Cool Tips and Inspiring Examples
Reading Time: 5 minutes Feeling stuck with your transactional email design and need some inspiration to unleash your creativity? Today’s post is all about transactional emails and how to get the best out of them. Before we dive into the sea of transactional email design examples and valuable tips, let’s clear up any vagueness about what type…
15 Email Marketing Infographics Every Marketer Should Read
Reading Time: 6 minutes [Update: July 2019] Information is better off digested when presented visually. This is why many professionals use infographics to present statistics, tips, strategies, etc. In 2019, design itself is as important as the content presented. The way you embellish your information plays a major role in the success of your infographic. By…
40+ Email Marketing Statistics for 2017 From New Researches
Reading Time: 4 minutes Looking for some current email marketing statistics? We’ve put together over 40 useful email marketing statistics to help you stay up-to-date. These 2017 stats will help you readjust and update your email marketing strategy according to the current state of the industry and the expectations of your audience. Let’s start! According to…
[More than] 10 Abandoned Cart Email Examples & 20 Tips To Win Clients Back
Reading Time: 9 minutes Update: We’ve added even more abandoned cart email examples and tips! If this isn’t your first time landing on this post, scroll down for the bonus content. Looking for some abandoned cart email examples to help you craft your own campaign? We’ve put together 10 great abandoned cart email examples along with…
60+ Little Email Marketing Tips for Your Big Email Marketing Success
Reading Time: 10 minutes There’s not a single formula of email marketing success. We believe that it is built piece by piece, i.e. by putting little email marketing tips into action and see what works for you. We’ve put together more than 60 email marketing tips from professionals in the field. Some of these are must-haves for all…
What is Litmus Email Testing and What are the Alternatives?
Reading Time: 4 minutes No matter if you are an email developer, a marketer, a business owner, or an enthusiast who has ever heard of email testing, you’ve probably heard of Litmus – the leader among email testing software. Before stepping into what Litmus email testing is, let’s cover the basics first. Why is email testing important?…
Email Marketing Campaign Strategy: 8 Smart Tactics for High ROI
Reading Time: 4 minutes Is your email marketing campaign strategy not delivering the desired results? Today we’ll share with you 8 valuable tactics and plenty of tips that will help you shape your own email marketing campaign strategy with a high ROI. All of these tactics are based on real-life cases and they are proven to deliver results. Time…
Building Successful Email Marketing in 10 Steps: Beginner’s Guide
Reading Time: 7 minutes Want to build a successful email marketing but don’t know where to start? First impression matters and we are pretty sure that you want to get off on the right foot with your future subscribers. In this article we’ve outlined the 10 steps of putting the foundations and developing a strong, successful email marketing…
6 Popular Email Marketing Trends 2017: Expectations Vs Reality
Reading Time: 4 minutes The stakes for email marketing trends 2017 were set high by experts in the industry. Marketers have been predicting this year’s email marketing innovations since the last quarter of 2016. It was expected that this year would be big… real big for email marketing. With billions of emails sent and received daily (and…