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How to Connect Email Marketing With Social Media Marketing

How to Connect Email Marketing With Social Media Marketing

Email is an old form of communication, they said. Some even declared it dead. However, the power of emails for marketing never really faded, and it emerged as a legitimate marketing tool in the recent years. Listen to this data on email marketing provided by Forbes: Email has an average return on…

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5 Techniques for More Persuasive Email Writing

Did you ever struggle to write a compelling marketing email only to find that it doesn’t get replied after? Many of us had been there at a certain point of our marketing career. But what if you knew that you can make your emails more interesting and persuasive as well? Would you do…

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html email code monitor concept by MaillBakery

Email Code Tips: Dos and Don’ts of HTML Email Coding

Email code comes with a lot of restrictions, unfortunately. The rules for HTML for email have not been standardized across email clients, yet. This puts a limit on the creativity and techniques email designers and developers use. Moreover, every template needs to be tested on all email clients upon sending just to make…

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8 Hacks to Boost Email Clickability by 10%

Email marketing has proved to be one of the most effective communication channels that businesses leverage in order to develop strong, long-lasting relationships with their customers. Every marketer, small business owner, or online entrepreneur must take advantage of his email list in order to improve the performance of his operations. However, like…

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How To Use Transactional Emails For Marketing: 5 Ways That Work

Transactional emails are not usually a part of a marketing team’s arsenal. Emails sent as part of a user’s registration process or order confirmation are viewed as legal compliance and not really seen as a platform to market your business. Yet, there is a lot of merit in using transactional emails for…

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How to Upload and Set Up Custom Campaign Monitor HTML Template

How to upload and edit a custom Campaign Monitor HTML email template

Campaign Monitor is one of the most popular platforms out there and uploading a custom HTML email template is incredibly easy. Today we will show you what you need to do to in just a few simple steps. There are 3 ways to create an email template using the Campaign Monitor platform. Start…

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6 Copywriting Tips for Convincing Emails

All those people out there who are trying to increase their sales, make people click on their ads, and just improve conversion rate from their emails should know about the few main things about the how their email copywriting game can be improved. This article is going to do just that, let’s…

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7 High-Impact Hacks to Get More from Your Email Campaign

Part of creating the perfect creative content marketing plan involves analyzing trends and embarking on an email campaign that guarantees your brand will be on the forefront of your audience’s mind. When snail mail was the norm, receiving a single email used to send a surge of adrenaline through our bodies. Nowadays,…

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welcome-email-series-featured

Welcome Email Series – All You Need To Know

Much like meeting someone new, first impressions can make a big difference in email marketing. In this day and age of ever changing technology and social media, capturing the people’s attention, and more importantly keeping it, can be quite challenging. You’ve managed to win them over as a subscriber, but there is…

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How Your Email Campaigns Can Benefit from A/B Testing

If you are a marketing expert or running your own online business, you probably already know that your email list is worth its weight in gold. However, while having lots of subscribers is great, it’s only half the battle, because you still want people to open your emails, click through, and most…

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