Where to Find the Best Mailchimp Newsletter Templates?

Finding good Mailchimp newsletter templates sounds easy until you actually start looking.

There are hundreds of templates online, but not all of them are built the same way. Some are simple drag-and-drop layouts, others are fully coded HTML files. Some are made for ecommerce campaigns, others for real estate, events, restaurants, travel brands, product launches, seasonal promotions, and general newsletters.

The tricky part is not just finding a nice-looking design, but a template that fits your brand, works inside Mailchimp, looks good on mobile, and does not fall apart the moment you start editing it.

In this guide, we will look at some of the best places you can find Mailchimp newsletter templates, including official Mailchimp resources, design marketplaces, free template libraries, email builders, and professional template collections. We will also cover when it makes sense to download a ready-made template and when a custom Mailchimp template is the better long-term choice.

Best Sources for Mailchimp Newsletter Templates

Before choosing a template, check what you actually need it for.

A simple monthly newsletter does not need the same structure, because an e-commerce sale campaign, a real estate email may need property cards, agent details, and listing CTAs, a restaurant newsletter may need menus, offers, photos, and reservation links, or a travel email may need large visuals, destination sections, and flexible content blocks.

With those basics in mind, let’s look at the sources worth checking first.

Postcards by Designmodo

Postcards is an email builder by Designmodo. It offers professionally designed templates for email campaigns, with more than 300 promotional and e-commerce templates in different styles and themes.

The templates can be edited inside the Postcards editor before export. This makes it useful if you want the flexibility of a builder with a strong library of polished layouts.

Postcards is a good fit for teams that want modern email designs but still need an editor-based workflow instead of editing raw HTML.

• Best for: polished promotional templates, ecommerce campaigns, and editor-based email production.
• Pricing: free and premium options for Postcards users.

Sinch Email on Acid

Sinch offers six free multipurpose templates for Mailchimp. These are colorful, ready-to-use layouts that can work well for general campaigns, newsletters, and promotional emails.

This collection may be smaller than some other sources, but the templates are useful if you want a free starting point from a company focused on email testing and quality.

• Best for: simple free Mailchimp templates from an email-focused platform.
• Pricing: free for everyone.

MailBakery Template Store

We also have a collection of ready-made email templates for popular ESP platforms, including Mailchimp and Campaign Monitor. If you need a template prepared for another ESP, the team can also help with that.

The collection includes customizable, pre-designed PSD files and master templates created for different niches and campaign types. You can find designs for e-commerce, photography, design, best sellers, travel, real estate, food and restaurants, and multipurpose newsletters.

Unlike subscription-based template libraries, our templates are available as free and premium resources without requiring a platform subscription.

• Best for: brands looking for professional Mailchimp newsletter templates, niche-specific layouts, and templates that can also lead into custom production.
• Pricing: free and premium templates for everyone, no subscription required.

Pixelbuddha

Pixelbuddha is the next large design resource library with both free and premium assets, where you can find a Mailchimp template collection that includes modern layouts for events, holidays, ecommerce, and promotional campaigns.

This is a good place to look if you want something more design-led than a basic newsletter layout. Many Pixelbuddha resources have a polished visual style, which can be helpful for brands that need seasonal campaigns, creative promotions, or ecommerce emails with stronger visual direction.

• Best for: modern Mailchimp templates, seasonal emails, event campaigns, and ecommerce promotions.
• Pricing: free resources for everyone and premium resources for Pixelbuddha users.

Colorlib on GitHub

GitHub is not a traditional template marketplace, but it can be a great place for you to find free email template resources, especially if you are comfortable working with HTML or have a developer on your team.

For this list, Colorlib is one of the most valuable GitHub-based sources. It offers a collection of free responsive email templates that can be used with Mailchimp or other email delivery services.

The collection includes 20 templates written in MJML and compiled into table-based HTML. That matters because HTML email still needs old-school structure to render reliably across inboxes, especially in Outlook for Windows.

You can use the pre-built HTML files directly or customize the source files if you want more control.

• Best for: teams that want free Mailchimp-compatible HTML templates and have some technical confidence.
• Pricing: free.

Stripo

Stripo is an email design platform with its own editor and a large library of email templates. It includes hundreds of e-commerce and promotional templates in different styles and themes.

The benefit of Stripo is that you can edit templates inside the platform before exporting them. This makes it useful if you want more visual control without coding everything from scratch.

Stripo can be especially useful for ecommerce teams that need product-focused campaigns, sale announcements, newsletters, holiday campaigns, and repeatable promotional emails.

• Best for: ecommerce brands and marketers who want to edit templates visually before exporting.
• Pricing: free and premium options for Stripo users.

Unlayer

Unlayer is a drag-and-drop email editor that helps users create email templates from scratch or customize existing ones.

Its template library includes more than 100 promotional and e-commerce templates in different styles and themes. You can edit templates inside the editor and then export them for use in platforms such as Mailchimp.

Unlayer is useful if your team wants a simple visual workflow and does not want to touch code. It is also a good option for marketers who need to create several campaign variations quickly.

• Best for: drag-and-drop editing, promotional emails, and ecommerce campaigns.
• Pricing: free and premium options for Unlayer users.

Envato Elements

Envato Elements is one of the biggest places to browse ready-made email templates for different email platforms, including Mailchimp, Campaign Monitor, SendGrid, ActiveCampaign, and others.

You can filter the results and look specifically for Mailchimp-compatible templates to avoid downloading a nice-looking template that was actually built for a different platform.

Many Envato templates are responsive, multipurpose, and designed with drag-and-drop editing in mind. Depending on the template, you may also get PSD files, HTML files, layered design files, and documentation.

Envato is a good source if you want variety. You can find templates for newsletters, ecommerce campaigns, product launches, agencies, SaaS brands, events, travel, restaurants, and seasonal promotions.

• Best for: brands that want a wide choice of premium Mailchimp templates in different styles.
• Pricing: free and premium resources for Envato users.

ThemeForest

ThemeForest is part of the Envato Market ecosystem and works on a per-item purchase model. Unlike Envato Elements, where access is subscription-based, ThemeForest lets you buy individual templates and licenses.

It includes hundreds of email templates for Mailchimp. You can sort and filter by sales, rating, price, upload date, and other factors. Many products also include developer support and updates, depending on the seller.

ThemeForest is a good option if you want to buy one specific Mailchimp template rather than subscribe to a full marketplace.

• Best for: individual Mailchimp template purchases, rated products, and premium HTML email templates.
• Pricing: varies by item.

Mailchimp Official Template Resources

Mailchimp’s own template library is the most obvious place you can start, especially if you want something that works directly inside the platform.

The library offers more than 130 email marketing templates for different campaign types. These include announcement templates, free editable wireframes, ecommerce templates, event invitations, service promotion templates, seasonal campaigns, welcome emails, thank-you emails, and newsletter layouts.

The biggest advantage is the convenience, since the templates come from Mailchimp, they are already made for Mailchimp users and can be edited inside the platform.

The downside is that many brands use the same starting layouts, so you may need to customize the design quite a lot if you want your emails to feel more distinctive.

• Best for: Mailchimp users who want a quick, platform-native starting point.
• Pricing: free and premium options for Mailchimp users.

Litmus

Litmus is best known as an email testing and optimization platform, but it also offers a useful library of email marketing resources, including templates.

Its free email templates are a good starting point if you want layouts created with email best practices in mind. Litmus also offers premium planning resources for platform users, including campaign planning templates.

Litmus is especially useful if you care about email quality, testing, rendering, and structure. The templates come from a platform built around making emails work properly across inboxes.

• Best for: marketers who care about email rendering, QA, and campaign planning.
• Pricing: free templates for everyone and premium resources for Litmus users.

Etsy

Etsy is not only for handmade products. It is also full of digital design resources, including Mailchimp templates from independent creators.

You can find master templates, template bundles, Canva and Figma-based email designs, ecommerce newsletter templates, real estate templates, event templates, multipurpose campaigns, and niche-specific designs.

The main thing to remember is that Etsy is a marketplace. Quality varies from seller to seller. Before buying a template, read the reviews, check the full description, look at what files are included, and make sure the template is actually compatible with Mailchimp.

A beautiful Canva email design is not the same thing as a tested Mailchimp HTML template. So check carefully before you buy.

• Best for: affordable digital downloads, niche templates, and creator-made Mailchimp designs.
• Pricing: varies by seller.

Behance

Behance is a designer portfolio platform, but it can also be a useful place to discover high-quality Mailchimp email template designs.

Many designers share template collections, campaign concepts, and downloadable resources. Some downloads are available directly on Behance, while others link to external platforms such as Envato, Creative Market, GitHub, or the designer’s own store.

Behance is more discovery-focused than purchase-focused. It is a good place to find visual inspiration and spot designers with a style that fits your brand. Just make sure to check whether the template is only a design concept or whether it includes usable Mailchimp-ready files.

• Best for: design inspiration, creative template collections, and finding independent designers.
• Pricing: free and premium options, depending on the creator.

Creative Market

Creative Market is a large marketplace for design resources, including Mailchimp email templates.

You can find individual templates, template bundles, ecommerce campaigns, newsletter layouts, event templates, seasonal emails, and brand-focused design kits. The platform also lets you filter resources by price, color, software type, properties, and AI-related preferences.

Creative Market is a strong option if you want visually rich templates and prefer buying from independent designers. As with any marketplace, check the file types, Mailchimp compatibility, documentation, and reviews before purchasing.

• Best for: design-led Mailchimp templates, bundles, and niche campaign layouts.
• Pricing: varies by product and seller.

Quick Comparison: Where Should You Look First?

Free templates are ideal for simple newsletters, testing, and smaller budgets, but premium templates usually offer better design quality, more customization options, and layouts that are made for specific brands.

Free vs Premium Mailchimp Newsletter Templates

Choose a template based on your goals, not just the price. The most important factors to consider here are usability, Mailchimp compatibility, and how well the design fits your campaigns.

When Is a Ready-Made Mailchimp Template Enough?

A ready-made template works well for simple newsletters, announcements, event invitations, and occasional promotions.

If you need something fast and affordable, a pre-designed template can save time and effort. However, as your email marketing grows, generic templates may become limiting.

Why a Custom Mailchimp Template Can Be Better?

A custom Mailchimp template is built specifically for your brand, content, and workflow.

Its main benefits include:

• Consistent branding across all campaigns
• Sections tailored to your content and goals
• Easier editing for your team
• Better control over email rendering and responsiveness
• Long-term efficiency for frequent email marketing

Custom templates often deliver better results and a more professional experience for brands that rely heavily on email.

Ready-Made vs Custom Mailchimp Templates

Final Thoughts

There are plenty of places to find Mailchimp newsletter templates, from Mailchimp’s own library to marketplaces, email builders, and free template collections.

If you need a quick solution, a ready-made template is often enough. If email is a key marketing channel for your business, a custom Mailchimp template can provide stronger branding, better usability, and greater long-term value.