Reading Time: 6 minutes Anyone running an eCommerce business knows how difficult it can be to stand out amongst every other eCommerce store. The best way for your eCommerce business to stay competitive is by using email marketing. Implementing this strategy is an organic method of reaching out to your customers that doesn’t rely on search…
The MailBakery Blog
What is BIMI, and Why Should Email Marketers Care?
Reading Time: 5 minutes Email marketers consistently hunt for better visibility and how to get their well-thought-out messages opened by their subscribers. After all, the average open rate for emails, no matter the industry, is 18%. Although there are no specialty tools that can guarantee such results (though, many claim to), there is another way you…
7 Tips for Keeping Your Email Marketing on Point
Reading Time: 5 minutes Email marketing is one of the most successful and impactful parts of marketing. Think about it, with the right words, imagery, and timing an email can change a life, influence a purchase, or provide resources. The trouble is keeping your emails in line with the newest trends and industry standards. Look no…
How to take advantage of your first custom-baked email
Reading Time: 5 minutes We at Mail Bakery are confident that you will find our secret recipes to be the most delicious email you ever saw. We are SO sure that we’re ready to put our money where our mouth is, and offer first-time customers a free email as a taste of what more is to…
Master of all things email – ensuring accessibility
Reading Time: 5 minutes Just when you thought you had the clever wit and artistry to create the most enticing emails, we have a wrench to throw into your world – email accessibility. It’s not necessarily a wrench, however an additional layer of awareness when designing your emails. Think of today’s blog as a way to…
Master the art of standing out: choosing and using the right HTML email template
Reading Time: 5 minutes The need for mastery If emails are a significant piece of your business success equation, then it’s essential to get them right. Clean design and consistency complete with company branding are vital ingredients to putting your best foot forward, but what else is there? You want a great design that captures the…
35 Halloween Email Examples: Inspiration for Halloween Email Campaigns
Reading Time: 7 minutes Halloween is around the corner! And since you’ve landed here, you must have started planning your Halloween email marketing campaigns already. If anyone is still wondering why the Halloween buzz is so huge among brands, well… Holidays are the perfect time to get people into shopping mood and boost your sales. Luckily for…