Reading Time: 6 minutes Some people say mass email marketing is dead, but they don’t know what they’re missing out on. The truth is, mass email marketing can still be highly effective, even in the age of hyper-personalization. The key to a successful mass email campaign is knowing when it’s the right time to use it….
The MailBakery Blog
20 WordPress Email Marketing Plugins for A Successful Newsletter in 2021
Reading Time: 13 minutes WordPress Email Marketing is a powerful option that businesses use to connect with customers and leads. However, the email marketing industry is crowded, and finding the right software for your business can be confusing. Many companies launch platforms, but few produce quality products. Email marketing has become one of the most effective…
12 Oustanding Re-Engagement Email Examples That Bring Back Customers
Reading Time: 8 minutes In this day and age, marketers are fighting an uphill battle to capture the attention of their audiences. With the amount of content being consumed on a daily basis exploding exponentially, it’s no wonder that almost half of consumers make a conscious effort not to engage with email. While it may not…
25 Email Newsletter Design Ideas to Hook Your Subscribers
Reading Time: 7 minutes Many email marketers have hit their heads against brick walls when trying to achieve sustainable results. At some point, you’ll run out of email newsletter design ideas, and your previous strategy will stop working. It’s inevitable. During a setback, it is often tempting to complain about how things were better in the…
Crafting The Perfect Invitation Email: 30 Event Email Examples
Reading Time: 11 minutes Imagine you have some event or something that should attract a lot of attention. A special offer or a new office that you will open quite soon. What is the best thing to do? Spread the word, of course. But attracting the right kind of customers requires something more than just offering…
Crafting a Happy Holidays Email That Welcomes All Customers
Reading Time: 5 minutes It’s true that in an American market, most of the population celebrates Christmas for religious or cultural reasons. But if you lean too heavily into holiday-themed marketing, you’ll soon realize that you aren’t reaching everyone on your email list. What about your subscribers who don’t celebrate faith-based holidays? This can be a…
How to Design Creative Emails: 4 Examples to Inspire You
Reading Time: 5 minutes When you’re in a rush to create email marketing campaigns, it can be challenging to maintain a sense of creativity. However, in an age where your subscribers are inundated with an average of 320 emails per day, you must continue to surprise them with innovative content. Once you have the right subject…
6 Irresistible Black Friday Emails for Your Campaign
Reading Time: 6 minutes Everyone knows that after Thanksgiving comes the favorite day of bargain shoppers across the nation: Black Friday. Many customers are stocking up on presents for the holiday season or treating themselves to a purchase that they’ve had their eye on all year long. Online shopping has increased dramatically in the past year,…
5 Email Design Best Practices for Campaigns That Perform
Reading Time: 5 minutes The aesthetics of your email marketing campaign have a tremendous impact on your brand’s image and the subsequent action that your subscribers take when they open your email. The bottom line is that humans are naturally attracted to beautiful imagery, emails included. However, the key to an effective email marketing campaign is…
Make Customers Feel Valued with a Grateful Thanksgiving Email
Reading Time: 6 minutes Turkey Day is on its way, and it’s time to prime your subscribers for the biggest shopping season of the year. Use this chance to show your audience members that you’re grateful for them and reel in new ones who are looking for a Thanksgiving deal. 40% of holiday spending occurs over…