Reading Time: 5 minutes Now, we know that marketing emails don’t directly affect your SEO results, but they can influence and amplify them for sure! Approximately 51 percent of people discover new websites through emails, so why not use your emails to boost your on-page time, bounce rate, and overall SEO rank while leveraging your subscriber…
The MailBakery Blog
26 Frightfully Fun Halloween Email Examples: Inspiration for Halloween Email Campaigns
Reading Time: 8 minutes Halloween is upon us! And email marketing and Halloween are like a match made in the spirit realm. It’s one of the few times of year that companies get to unleash their creativity and find innovative ways to express themselves and garner engagement from subscribers. It’s a family-friendly holiday that’s unlike Thanksgiving…
Tips for Writing Better Email Marketing Copy
Reading Time: 5 minutes Capturing a customer’s attention is hard. You dedicate hours of time and creative energy to trying to create the perfect email, only for your customer to discard your email and click-through rate tanks. What if you could write an email marketing copy that was not only clean, clever, and captivating, but also…
7 Tips for Keeping Your Email Marketing on Point
Reading Time: 5 minutes Email marketing is one of the most successful and impactful parts of marketing. Think about it, with the right words, imagery, and timing an email can change a life, influence a purchase, or provide resources. The trouble is keeping your emails in line with the newest trends and industry standards. Look no…
How Does Email Marketing Help Grow Your Business?
Reading Time: 5 minutes Email is a powerful communication channel. It has incredible reach, and it’s used by many. According to experts, more than 34 percent of people worldwide use email. That’s around 2.5 billion people. We can use emails to send more than a hello or send the occasional chain letter (remember those?). When used…
8 Tips To Creating Visually Appealing Emails
Reading Time: 6 minutes Email marketing is one of the most successful ways to generate new leads and convert customers in the marketing business. However, getting customers to spend the time reading them is a challenge. The average person spends between 11 and 15 seconds reading an email, which means you have mere moments to capture…
Top Email Marketing Trends to Use in 2020
Reading Time: 5 minutes Remember when experts predicted that email as a method of communication was to be short-lived? Well, the joke’s on them. Email is not only a standard form of communication; it’s the preferred marketing channel for most businesses. As email marketing grows more powerful and continues to change, it may be tough to…
How to Create Visually Appealing Emails
Reading Time: 5 minutes Email marketing is used to build strong relationships with consumers and to boost brand awareness. With a good email marketing strategy your brand can stay fresh in your customers mind’s so when it’s time for them to make a purchase, you are the first brand they turn to. A strong email newsletter…
Best B2B Email Marketing Practices
Reading Time: 5 minutes In the ever-changing world of marketing, there are always new ways to connect with your B2B customers. Social media channels are becoming more and more advanced every day, helping companies to engage with their B2B customers. In this ever-changing world, one thing remains true: Email marketing still remains the most powerful marketing…
Try these email marketing hacks to improve your campaign’s success
Reading Time: 5 minutes Email is a powerful marketing tool, and at the moment, email marketing still holds its position as the best marketing available in terms of ROI, returning $38 for every $1 you spend. But it gets better: email marketing also converts 40 times as many customers as social media. So, choosing to make…