Reading Time: 5 minutes When email marketing is an integral part of your marketing strategy, emails getting to the inbox instead of the spam box is the difference between a sale and wasted resources. Internet Service Providers (ISPs), at the response of the public outcry, are waging a brutal battle against spammers. Sometimes even the best…
The MailBakery Blog
How to take advantage of your first custom-baked email
Reading Time: 5 minutes We at Mail Bakery are confident that you will find our secret recipes to be the most delicious email you ever saw. We are SO sure that we’re ready to put our money where our mouth is, and offer first-time customers a free email as a taste of what more is to…
Master of all things email – ensuring accessibility
Reading Time: 5 minutes Just when you thought you had the clever wit and artistry to create the most enticing emails, we have a wrench to throw into your world – email accessibility. It’s not necessarily a wrench, however an additional layer of awareness when designing your emails. Think of today’s blog as a way to…
Put your best finger forward – sales copywriting tips
Reading Time: 5 minutes When it comes to writing sales copy, we have but two primary goals: get them to read this and get them to buy that (or click that, depending on the business). Much depends on the kind of copy you write, be it email, blog, content page, or anything else that comes your…
9 best email marketing services you need to convert a B2B client
Reading Time: 5 minutes We decided to offer up this blog topic in two ways because there are certain variables with business to business (B2B) marketing that exist that use marketing in different ways. Two kinds of email lists in play One list serves as hoarding of contacts. The list may generate contacts from the…
Master the art of standing out: choosing and using the right HTML email template
Reading Time: 5 minutes The need for mastery If emails are a significant piece of your business success equation, then it’s essential to get them right. Clean design and consistency complete with company branding are vital ingredients to putting your best foot forward, but what else is there? You want a great design that captures the…
80+ Free Mailchimp Templates to Kick-Start Your Email Marketing
Reading Time: 8 minutes Mailchimp is one of the most popular email marketing platforms used by big and small brands. It also gives you the opportunity to make your first steps in email marketing for free. However, when it comes to a diversity of Mailchimp templates offered by the platform, you may not always find exactly…
10 of the Best Email Marketing Campaign Examples You’ve Ever Seen
Reading Time: 5 minutes We all need inspiration to do our jobs better. And whether you are a marketing rock star or a total newbie – it is always good to learn from the best email marketing campaigns in order to improve your own content. However, it is really hard to find good email marketing campaign…
35 Halloween Email Examples: Inspiration for Halloween Email Campaigns
Reading Time: 7 minutes Halloween is around the corner! And since you’ve landed here, you must have started planning your Halloween email marketing campaigns already. If anyone is still wondering why the Halloween buzz is so huge among brands, well… Holidays are the perfect time to get people into shopping mood and boost your sales. Luckily for…
Custom HTML Email Template from Scratch – The Ultimate Guide
Reading Time: 8 minutes The custom HTML email templates are the best tool email marketers have to fuel their campaigns. The process of creating a custom email template from scratch can be pretty daunting, but once you read this article you’ll have the knowledge to understand and manage such projects, from begining to end. Here’s…