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Email marketing tips Not all subject lines are created equal

Email marketing tips: Not all subject lines are created equal

You can have the best email marketing campaign in the world, but if it doesn’t have a catchy subject line, there is a good chance that the email will never be opened. If you don’t think the subject line is the most important part of your email, think again. Nearly 70 percent…

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5 reasons your email campaigns aren’t converting and how to correct it

5 reasons your email campaigns aren’t converting and how to correct it

Have you noticed a decline in your email open rates? Are fewer customers clicking through your emails? Have you seen a drop in sales? If you notice any of these, it’s easy to get discouraged. You may be wondering what you are doing wrong or if email marketing is still worthwhile in…

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10 Ways To Avoid Falling Into The Spam Box

10 Ways To Avoid Falling Into The Spam Box

When email marketing is an integral part of your marketing strategy, emails getting to the inbox instead of the spam box is the difference between a sale and wasted resources. Internet Service Providers (ISPs), at the response of the public outcry, are waging a brutal battle against spammers. Sometimes even the best…

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